We are a fashion magazine based in Manchester who take pride in focusing on looking at the natural beauty aspect of the modelling world to send out the message to be unique and dress how you like! Our models are local, normal people with different senses of dress who all express themselves in different ways using clothing to do this! We believe happiness comes through excepting yourself to be different and becoming comfortable in your own skin. We have focused certain areas of our magazine to raise awareness of issues that effect the whole world for example animal cruelty as we think it is important animals are looked after rather than killed for someone to wear. We also want to support Manchester's independent smaller companies to grow the fashion world further past high street stores!

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We want a message to be spread worldwide that other things in life can bring happiness that you wouldn't think in our case that is through fashion, having a happy and healthy lifestyle!